Published: November 6, 2025 | Last updated: November 6, 2025


e-Board of Directors and the Power of the Networking Elite — How the Most Wanted in Marketing Contest Supports the Development of E-commerce Leaders

The e-Board of Directors initiative reveals the behind-the-scenes of modern management and marketing in e-commerce. The nomination of Dorota Bachman in the Most Wanted in Marketing contest is not only an individual recognition, but also a perfect example of how industry events can influence sales strategies, leadership development, and the technological strengthening of SMEs.

The Most Wanted in Marketing contest, as part of the e-Board of Directors initiative, enables business leaders to build valuable relationships, exchange knowledge, and discover innovative strategies for marketing management in e-commerce. For Polish and international brands, it’s an opportunity to strengthen their market position by accessing best practices.

Management in the dynamic e-commerce sector requires not only technological knowledge but also... people. Ignoring the importance of industry leaders, collaboration, and knowledge sharing results in stagnation and loss of competitive advantage.

What is the e-Board of Directors and why is it worth following this initiative?

The e-Board of Directors is a community bringing together key players in Polish e-commerce — directors, CEOs, and marketing leaders. The initiative aims to integrate the management environment in tech, retail, and e-commerce companies.

It’s more than just a contest. It's a space for exchanging knowledge and a platform for co-creating trends and standards in the industry. Among the activities of the e-Board of Directors are:

  • a prestigious contest with a jury composed of industry leaders,
  • networking events,
  • strategic workshops and panels that inspire better management,
  • mentoring opportunities and strategic partnerships.

How are business leaders developed through the contest and networking?

Business leaders don’t operate in isolation. Their skills, decisions, and innovations gain value when they can be confronted with other practices. The Most Wanted in Marketing contest addresses this need through:

  • Achievement exposure — publicly honoring innovative strategies.
  • Showcasing case studies — candidates and winners share real-life examples of effective actions.
  • Networking with the best — CEOs and directors have the chance to exchange experiences and ideas.
  • Mentoring — development of less experienced leaders based on the support of awardees and jury experts.

Most Wanted in Marketing — Strategy, Recognition, and a Motivation Tool

The Most Wanted in Marketing category honors individuals who are redefining digital communication and understand the dynamics of modern omnichannel platforms. Candidates are judged not only for innovation but also for alignment with organizational goals and impact on sales performance.

Management, nominations, networking, and technology are not just buzzwords — they are real foundations upon which modern marketing is built. Remember, even the highest quality product won't sell itself — behind every success are people and a well-designed strategy.